The Work // Case Studies

How To Optimize Core Web Vitals On Shopify
Core Web Vitals are essential metrics from Google that measure your Shopify store's user experience. They directly impact search rankings, conversion rates, and revenue. Here's what you need to know:...
How To Optimize Core Web Vitals On Shopify
Core Web Vitals are essential metrics from Google that measure your Shopify store's user experience. They directly impact search rankings, conversion rates, and revenue. Here's what you need to know:...

9 Email Segmentation Strategies for Shopify Stores
Email segmentation is a way to send tailored messages to specific groups of customers, helping Shopify store owners increase engagement and sales. Here's a quick summary of the 9 strategies...
9 Email Segmentation Strategies for Shopify Stores
Email segmentation is a way to send tailored messages to specific groups of customers, helping Shopify store owners increase engagement and sales. Here's a quick summary of the 9 strategies...

How to Add Product Schema to Shopify
Adding product schema to your Shopify store can help your products stand out in search results by displaying rich snippets like star ratings, price, and availability. This boosts visibility, improves...
How to Add Product Schema to Shopify
Adding product schema to your Shopify store can help your products stand out in search results by displaying rich snippets like star ratings, price, and availability. This boosts visibility, improves...

5 Steps to Define E-commerce Brand Voice
Defining a strong brand voice for your e-commerce business helps you stand out, build trust, and connect with customers. Here’s how you can do it in 5 simple steps: Know...
5 Steps to Define E-commerce Brand Voice
Defining a strong brand voice for your e-commerce business helps you stand out, build trust, and connect with customers. Here’s how you can do it in 5 simple steps: Know...

Cross-Device Retargeting for Shopify Stores
Cross-device retargeting ensures your Shopify store reaches customers seamlessly across their devices - smartphones, tablets, laptops - boosting conversions by 230%. With mobile commerce expected to hit $4.01 trillion in...
Cross-Device Retargeting for Shopify Stores
Cross-device retargeting ensures your Shopify store reaches customers seamlessly across their devices - smartphones, tablets, laptops - boosting conversions by 230%. With mobile commerce expected to hit $4.01 trillion in...

Ultimate Guide to Brand Storytelling on Shopify
Brand storytelling helps your Shopify store connect with customers emotionally, making them more likely to trust your brand and buy from you. Instead of just focusing on product features, a...
Ultimate Guide to Brand Storytelling on Shopify
Brand storytelling helps your Shopify store connect with customers emotionally, making them more likely to trust your brand and buy from you. Instead of just focusing on product features, a...

Dynamic URLs in Shopify: SEO Best Practices
Dynamic URLs in Shopify can harm your SEO if not managed properly. They often include parameters like ?sort=price-asc or ?ref=12345, which can lead to duplicate content, diluted link authority, and...
Dynamic URLs in Shopify: SEO Best Practices
Dynamic URLs in Shopify can harm your SEO if not managed properly. They often include parameters like ?sort=price-asc or ?ref=12345, which can lead to duplicate content, diluted link authority, and...

NLP for Shopify Search: How It Boosts Conversions
Shopify stores lose potential sales when search results don’t match customer intent. Natural Language Processing (NLP) fixes this by understanding what shoppers really mean, not just what they type. Here’s...
NLP for Shopify Search: How It Boosts Conversions
Shopify stores lose potential sales when search results don’t match customer intent. Natural Language Processing (NLP) fixes this by understanding what shoppers really mean, not just what they type. Here’s...

How To Choose A/B Testing Tools for Shopify
Want to boost your Shopify store’s performance? A/B testing is the key to making data-driven decisions that can increase conversions, revenue, and customer engagement. By testing small changes - like...
How To Choose A/B Testing Tools for Shopify
Want to boost your Shopify store’s performance? A/B testing is the key to making data-driven decisions that can increase conversions, revenue, and customer engagement. By testing small changes - like...